Ignoring Buyer Expectations Could Cost You

Ignoring Buyer Expectations Could Cost You

Buyer expectations are really just a product of overall market sentiment.  If the general consensus view of the market is positive, negative or neutral, most people who are actively in the market to buy at a given time will act accordingly.  Buyers are certainly not working together but their collective actions produce and reaffirm a herd mentality that becomes a driving force in the market.

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